Created Slugbunny, an original character, half slug, half cuddly bunny. Developing it into a toy brand featuring plush, storytelling, and collectibles.
SlugbunnyA cuddly toy
Designed for fun
Slugbunny is the squishiest, squarest, lovable bunny plush toy out there! It’s soft fur is very snugglable and easy to machine wash & dry.
HabitatA cozy home
Stow for safe-keeping
The habitat is a hand crafted box with magnetic snap and pull tab. It’s playful design gives Slugbunny’s ears plenty of room to breathe and stand out while sitting on your bookshelf!
BookletThe origin story
Unfold the art
The Japanese folded booklet showcases Original artwork from Madeline Harris. It is beautifully printed with rich colour inks and varnish for special effect.
ContentsPlush + HabitatBUY MEIncludes Plush, Habitat, Booklet and Pouch
Creative ProcessInside my process ...
Character EXPLORE
PrototypingHand Crafted -
Since childhood I’ve been developing my own plush toy patterns & designs.
Material ExploreFirst prototype -
Explored 10+ fabric and fill combinations to achieve a warm, tactile feel that matched the character’s personality.
Material Explore
Tested fabrics and fills to achieve a signature soft, cloud-like feel
CURLY SHERPAMINKYRABBIT FURCORAL FLEECE
FILL Options
POLYFILL APOLYFILL B
Product SpecsProduction -
Produced specifications for Slugbunny habitat, bag, plush toy and booklet.
Worked with a print & plush toy manufacturer, Stephen Gould, to ensure design intent & maintain a high quality product.
IllustrationContent Design -
Created illustrations to tell the Slugbunny story!
Vector PatternsPattern Design -
Created scalable, seamless vector patterns in Adobe Illustrator for fabric prints and graphic design applications.
Vector ArtIllustration -
Skilled in creating vector illustrations for web or print